In a highly competitive automobile market, in a country like KSA, Jetour wanted to deliver a campaign that not only engages and creates awareness, but also drives conversions.
Jetour utilized VICI’s conversational magic, to tailor an engaging experience for the KSA audience, that guided them, and increased their product knowledge.
As a result of their partnership with GlobMobi, Jetour’s VICI campaign resulted in high engagement with the targeted audience, garnering interest and generating a high volume of conversations thus achieving the awareness and conversion goals.
Valuable data insights were collected like call to actions, demographic information, interest including user responses, based on which the audience was funneled into segments and a retargeting campaign was run to move them down the conversion funnel.
VICI’s advanced targeting capabilities saw that the right audience was reached, resulting in high engagement. The audience connected with the conversation and Jetour achieved their desired objectives with the VICI campaign.